News

The global loyalty management market size is expected to be worth around US$ 20.65 billion by 2030, according to a new report by Vision Research Reports.

The global loyalty management market size was valued at US$ 9.30 billion in 2020 and is anticipated to grow at a CAGR of 15.2% during forecast period 2021 to 2030.

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Report Coverage

Growth Factors

 The growing adoption of advanced solutions that can track consumer behavior and monitor customer scores, and subsequently help in enhancing customer engagement is expected to drive the growth of the market over the forecast period. As the competition among brands intensifies, brands are aggressively pursuing various strategies, including running loyalty programs, as part of the efforts to satisfy customers and prevent them from switching to other brands, thereby contributing to the growth of the market. Continued introduction of various digitalized payment options to enhance consumer experience also bodes well for the growth.

Key Players

• AIMIA
• BREIRLEY+PARTNERS
• Comarch
• Fivestars
• ICF Next
• Lacek Group
• Oracle Corporation
• SAP SE

Market Segmentation

• Component
  • Software
  • Service
• Software
  • Channel Loyalty
  • Customer Loyalty
  • Customer Retention
• Deployment
  • On-Premise
  • Cloud
• Organization
  • Small and Medium Enterprise
  • Large Enterprise
• Vertical
  • Transportation
  • IT & Telecommunication
  • BFSI
  • Media & Entertainment
  • Retail & Consumer Goods
  • Hospitality
  • Others
• Regional
  • North America
    • U.S.
    • Canada
  • Europe
    • U.K.
    • Germany
  • Asia Pacific
    • China
    • Japan
    • India
  • Latin America
    • Brazil
    • Mexico
  • Middle East & Africa

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