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Anti-pollution Mask Market Witness Growth 30.0% by 2027

The global Anti-pollution mask market size is expected to be worth around US$ 22.2 billion by 2027, according to a new report by Vision Research Reports.

The global Anti-pollution mask market size was valued at US$ 2.8 billion in 2020 and is anticipated to grow at a CAGR of 30.0% during forecast period 2021 to 2027.

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Pollution brings forth chemicals, particulate matter, and biological materials that can cause discomfort, disease, or death not only of humans but also of food crops and the natural environment. Smoke from chimneys, automobile exhaust, and ruining of fossil fuels are all causing air pollution. As the quality of air continues to degrade, people are switching to anti pollution masks to protect themselves from pollution. Though governments across all countries are constantly passing new norms to combat air pollution (stringent vehicle norms, eradication of pollution chemicals, and relocation of polluting industries), a number of cities are under the constant threat of air pollution with the number of fine particles (known as PM2.5) rising to dangerous levels. Therefore, the credible solution to this problem is a respiratory protection device such as an anti pollution mask that can effectively filter and kill microbes. Anti pollution masks are life savers as polluted air can cause various health issues such as asthma and other air borne diseases.

The main drivers of the anti pollution mask market include degradation in the quality of air, rapid increase in the number of vehicles, growing industrialization, and urbanization. Major restraints affecting the growth of anti pollution masks include growing complaints among users regarding breathing difficulties due to the mask, heating of breathing air. According to a report by Institute for Health Metrics and Evaluation, more than 5.5 million people die prematurely every year due to household and outdoor air pollution. Most of the deaths occur in the growing economies such as China and India. Hence, there is growing demand for anti pollution masks in India and China due to rising fears of air pollution among city residents.

Presently, anti pollution masks are available in various standard ratings including N95, N99, N100, P95, and P100.The main difference between P-rated and N-rated air masks is their ability to filter out oil based pollutants. N stands for not resistant to oil and P stands for strongly resistant to oil or oil proof. These ratings are being used to help consumers identify how much pollutants each of them can filter. These standards are being recommended by NIOSH an association with the U.S Centers for Disease Control and Prevention (US CDC). N95 mask would filter 95% of PM2.5 from air. N99 air masks can filter up to 99% of the particulate matter 2.5 from the air and do not work well against oil based pollutants. N100 mask would filter 99.97% of PM2.5 from air. The growing health awareness among people of different ages is likely to boost the overall anti pollution mask market globally.

Product Insights

Disposable anti-pollution mask was the largest product segment, accounting for more than 53.4% of the market share in 2020. The rising pollution levels across the globe have forced the government bodies to act on stringent regulations regarding pollution control and their remedies. Disposable anti-pollution masks are manufactured from a low-cost viable material, which consist of multiple layers of non-woven fabric. These layers provide liquid resistance and help prevent perspiration, facial hair, or saliva from clogging the mask. Furthermore, the other layers are produced from non-woven, melt blown, and liquid-resistant polypropylene material. It helps in creating barrier against bacteria, body fluids, and particulate contaminants. The durability of the product is relatively lesser, ranging from months to years, depending on the level of filters.

The reusable anti-pollution mask segment is expected to exhibit a CAGR of 30.5% from 2021 to 2027. These masks have long durability and are produced for long term usage with higher prices compared to disposable anti-pollution masks. The reusable anti-pollution mask respirators consist of a sheet of activated carbon as well as replaceable filters that are required to be replaced within a time of 3-4 days of usage. Manufacturers strive for product innovation in the category focusing on customer convenience. For instance, in May 2017, HEALTH INNOVATIVE launched world’s first invisible anti-pollution pit nose mask produced from high-quality polyester non-woven cloth filter. The product consists of pollen and pollution filtration rate of 99.5% and provides safety from airborne viruses, pollution, Particulate Matter 2.5 (PM2.5), particles, Bronchitis, Asthma, respiratory problems, and running nose.

Distribution Channel Insights

Offline channel was the largest distribution channel segment, accounting for more than 64.5% of market share in 2020. The shifting inclination of consumers toward offline purchase, which caters to instant product detailing as well as practical usage is expected to keep high utility of offline channels as key selling sources among buyers. The increasing acceptance of anti-pollution masks has increased the availability of product in the market. The products are often made available in supermarkets and hypermarket and are mostly sold through specialty stores.

Online channel of distribution is projected to foresee a CAGR of 30.7% from 2021 to 2027 owing to increasing adoption of online media as a medium to purchase products. Online purchasing is witnessing growth at fastest pace owing to a variety of product options at greater convenience and discounted prices. Rising preference for original and branded products have influenced the consumers to purchase from company websites, thus making online platforms, a lucrative channel.

Regional Insights

Asia Pacific region held the largest anti-pollution mask market share, accounting for 33.6% of the global revenue in 2020. Increasing pollution levels in the region have deteriorated the air quality in countries such as China and India. According to WHO, in 2015, China and India had 1.1 million deaths on account of air pollution, which was approximately 50% of the global air pollution deaths in 2015. The governments of China and India have undertaken number of measures to curb the problem such as graded air quality rating response system and emission-reducing converters for automobiles. Rising adoption of anti-pollution masks in the region is expected to fuel the market in the forecast period.

North America is expected to witness considerable growth on account of an increasing consciousness among population toward health and well-being along with rising awareness for anti-pollution masks pertaining to increasing pollution levels. The government has imposed stringent regulations in order to improve air quality standards. The Clean Air Act established by the Environmental Protection Agency in the U.S in 1970 has been associated with establishing national air quality standards. The act aims to reduce level of sulfur dioxide and other pollutants, thereby leading to reduction in mortality rate

Key Players

Key players in the market include 3M; Honeywell International Inc.; KCWW; Totobobo Pte. Ltd.; MSA; RESPRO; Ohlone Press LLC; idMASK Co., Ltd.; NIRVANA BEING; and Reckitt Benckiser Group plc.

Market Segmentation

Anti-pollution Mask Product Outlook

  • Disposable
  • Reusable

Anti-pollution Mask Distribution Channel Outlook

  • Offline
  • Online

Anti-pollution Mask Regional Outlook 

  • North America
    • U.S.
    • Mexico
  • Europe
    • Germany
  • Asia Pacific
    • India
    • China
  • Central & South America
    • Brazil
  • Middle East & Africa
    • South Africa

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